5 Tips to improve your ranking on Google

Google is undoubtedly the most used search engine. It Provide pages of websites using a complex algorithmic formula which is not known completely all data as well as components and which evolves also at all times. We know that this formula includes more than 200 criteria combined together and have a more or less crucial to the optimization of a site.

With our experience, We decided to write this article in which we will help you better understand operation of Google SEO and give you the 5 Important tips to Improve your SEO.

1- keywords :

          Keywords are terms that can define, describe your site and / or your business. Or are the phrases that users will be able to type into Google (queries) to arrive on your website or on site with the same business as yours.

Words must always be present on the pages of your website.

2- The "long tail" :

          For your keywords, use phrases called "long tail", less competitive and more effective in terms of conversion as the terms "behind head".

Indeed, the average query Internet has 4 words. You will have many more chances to compete with only 2 words 4 words

3- The meta description of your pages :

         In displaying query results, Google the site the title of your page, but also shows with this title, two lines, which generally correspond to the description meta tag of your page. This tag is a sentence of 160 characters which must be saleswoman. If you leave these meta description tags, Google will display First two lines from your content and the result may not be attractive at all.

4- The quality of your site's internal links :

        It is very important to facilitate navigation from one page to another by inserting internal links on your pages, including text content (the anchor text) correlates with the theme of the pointed page.

Furthermore, it is appropriate to apply the proportion of 1 to 2 links of 5 to 6 words for 100 words (5% to 6%) for total improvement.

5- Universal Search :

          To Improve the ranking of your website on Google, make sure to be present both on Google search, but also on Google and Google Map Address, creating a page for your company.

Regarding your videos, Google Videos presents almost exclusively results from video sharing sites (YouTube, Dailymotion, Vimeo, ...). If your site contains videos, a medium increasingly used by companies, be sure to insert them on these sites.

Finally, for your site e-commerce, today you have the ability to provide the products of your site on the price comparison Google Shopping.